FOR IMMEDIATE RELEASE
NEW YORK, LOS ANGELES, LONDON and TOKYO
Christmas is back at SidowSobrino.com, where trademarked titan, The World’s No.1 Superstar® transforms the 2026 holiday season into an extravaganza of original music, cinematic entertainment, and luxury fashion. The exclusive festivities run through January 12, 2027, bringing together the entertainer's signature holiday songs, music videos, and the new limited-edition No.1 Designs – Christmas Luxury Collection.
Welcoming visitors into this lavish universe is “Decorating Christmas,” the resplendent holiday visualizer featuring the idol and his husband, Richard, surrounded by golden illumination, Christmas decorations, and the commanding theatricality that defines Sidow Sobrino's cinematic style. The production transforms a cherished seasonal tradition into a glamorous spectacle of togetherness, offering audiences a dazzling introduction to Christmas through the couple's unmistakable creative perspective.
Behind the spectacle lies a more intimate story. “Celebrating Christ at Christmas,” the original track from Sobrino’s My Amir LP, submitted for consideration at the 2024 GRAMMY® Awards in two categories—Album of the Year and Best Alternative Music Album, brings faith, gratitude, and family memories into the production. Released globally in 2022 and co-written with Richard, the anthem honors Christ as the heart of Christmas. Its accompanying music video captures three years of authentic personal moments, from playing in the snow and building gingerbread houses to exchanging gifts and visiting loved ones. Together, both Christmas productions unite the grandeur of festive entertainment with the warmth of real-life memories.
The spectacular affair follows a distinguished year for the award-winning artist, whose cinematic visual “Under Your Spell” won Best Pop Music Video at the October 2026 Los Angeles Short Film Awards. His SEMINAL era has also earned international film festival recognition, including Official Selections for “Rome-Antics” at the Berlin Indie Film Festival in Germany and Pegasus Film Awards in London, alongside “Bad Boy’s Wild Ride” at the Broadway International Film Festival Los Angeles Cuernavaca Edition in Mexico. These achievements reinforce Sobrino's expanding presence in international music, film, and cinematic storytelling.
Carrying the festivities beyond the screen, The No.1 Designs – Christmas Luxury Collection introduces NEW exclusive seasonal editions of the Zip Hoodie, Long Sleeve Shirt, T-Shirt, and Snapback Hat. Each piece showcases the iconic Golden No.1 Logo adorned with Santa's classic red-and-white hat, combining festive power with the fashion house's commanding identity. Created for men and women who embrace bold individuality, the Christmas fashion collection embodies the official Power Creed: “I Make The Rules. I Pave My Way. I Wear Luxury.” Complimentary worldwide shipping is available at No1Designs.com.
Christmas returns for a limited time only, through January 12, 2027. Experience the “Decorating Christmas” visualizer, watch the “Celebrating Christ at Christmas” music video, stream the holiday songs, and shop the exclusive No.1 Designs Christmas Luxury Collection through the official holiday destination at SidowSobrino.com.